YOU Can Set the Standard of Aftercare

We combined years of clinical studies, trials, conversations with clinicians and medical staff to develop our proprietary Advanced Decision-Making Engine (ADME). Using machine learning on millions of data points, we developed technology that uses curated instructions personalized to each patient's aftercare environment.

This means that everyone going through their aftercare journeys has the right information, relevant to where they are in their journey, tailored to any complicating factors that could impact their instructions and expectations.

Super easy. We designed EasyAftercare to take less than 30 seconds per patient. Admin staff just enters the patient's name and phone number and then chooses the procedure. The rest happens automatically!

If your EHR is on Zapier, it's even easier. Triggering the aftercare journey is an automatic process that starts when an appointment is completed. On your EHR appointment calendar, you would just select the appointment type that includes an aftercare journey and the rest happens behind the scenes, with no further involvement from practice staff.

After starting their journeys, patients are guided through recovery, so front desk staff won't have to repeat the same instructions again and again. It's truly a win-win, with patients reporting better outcomes, and office staff fielding fewer unnecessary calls.

Setting up your account is easy too. With the pre-built templates you will receive, you don't have to do any design work. You can change the templates and the guides. We can even help you personalize the videos. Most of our clients are set up within an hour, and our training team is a breeze to work with.

Overwhelmingly, YES! According to a recent study published in JAAOS, over 98% of patients liked receiving communication from their providers by text, and over 95% of patients feel more connected to their providers when they receive text messages related to their care.

A 2021 study found that 85% of patients prefer to receive information from their providers by text message over phone calls, email, or online portal messages. The same study showed engagement rates of over 90% with those text messages.

Bottom line - multiple studies have shown patients overwhelmingly want to hear from you by text. Giving a piece of paper to a patient as "aftercare" is the least preferred method of communication. It's time to upgrade your practice to Easy Aftercare.

If you manage a practice with outpatient procedures that have aftercare instructions, Easy Aftercare is for you. We have programs in place for all kinds of clinics, from dermatologists to dentists, from small operations to high volume medical spas.

Studies have shown at increasing patient retention by 5% can lead to an increase in practice profitability by up to 75%.

The first step of setting up your Easy Aftercare account will be to obtain a dedicated phone number for sending messages. We will help you configure that number and get A2P 10DLC certified to send text messages (usually this takes a day or two).

We will show you how to modify and build new text journeys based on the templates included in your Easy Aftercare account. We'll also show you how to update the content on the reference webpages for each procedure you support.

Once your phone number is approved, your staff will start your patients on the appropriate text journeys for their aftercare. There are two ways this can happen, depending on the software you use for your practice management.

One way is through our integration with Zapier, a third party connecting platform. Our app there, the CRM Connector, bridges your practice management with Easy Aftercare. Two common applications on Zapier that we already work with are Boulevard and Zenoti. Setup is quick and there is no impact on any staff, as the aftercare journeys are started as soon as appointments are marked as "completed".

If you don't currently use a practice management suite that is on Zapier, starting new patients on an aftercare journey is a 30 second process. Once they are in the system, future journeys are even faster.
After a patient starts on an aftercare journey, any calls or messages sent to the number used will be stored and can be forwarded to your existing EHR platform.

Since we store your messages and patient data in an encrypted database with encrypted backups with all access over encrypted channels, your communication can be viewed and retrieved at any time in the Easy Aftercare platform in a secure environment.

Yes. Since the first step requires consent to receive aftercare instructions, all methods of transporting information are compliant. The EasyAftercare platform itself is HIPAA compliant as well, with all encrypted data storage and access, dedicated user logins, access logs, and timed logouts. Data backups are stored encrypted for the lifetime of your account. As part of compliance with HIPAA, any patients who were sent messages must be kept in the platform for a minimum of 6 years.

Easy Aftercare is also compliant with GDPR and is a member of the Data Privacy Framework (DPF) through our parent company, Synchronous Technologies Group Inc. Review our privacy policy for more information.

Easy Aftercare is designed to align with common aftercare and patient education coding categories, such as ICD-10 codes in the Z47 (orthopedic aftercare), Z48 (surgical aftercare), or Z71 (general counseling) ranges.

This means when your practice uses Easy Aftercare, it fits naturally into the documentation and coding process you’re already familiar with, helping to streamline billing and ensure your aftercare efforts are recognized.

Easy Aftercare is built to enhance patient outcomes, reduce complications, and improve patient satisfaction, which are key goals of any value-based care approach. By providing personalized, automated follow-up care, we help your practice meet quality metrics and align with value-based care incentives.

Easy Aftercare isn’t just an add-on. It’s a tool that supports your transition to a care model that rewards better outcomes and more efficient, patient-centered care.

Yes. Easy Aftercare supports patients at home with personalized follow-up messages that reinforce instructions, reduce confusion, and help manage pain or side effects. This improves how patients respond to key CAHPS questions, especially around communication, symptom support, and overall satisfaction.

Happier, more confident patients lead to better CAHPS survey scores, which can improve your public reputation, increase eligibility for value-based reimbursement, and strengthen your position in competitive markets.

Yes. Aside from using the included templates to create different options for aftercare journeys, you can add specific instructions to each patient and embed them in the text messages they receive.

Building aftercare journeys is easy with our drag-and-drop design canvas. With built-in emojis to make messages more engaging, logical branching, and merging placeholders, your message can be as personalized as you like.

The aftercare journey templates in your account include common comorbidities to ensure your patients get instructions personalized to their conditions. These can have profound impacts on message timing, expected healing, and warning signs that can save a patient's life.

Every account comes preloaded with the automated aftercare sequences and written and video content specific to your practice. Whether you're a medical spa, outpatient clinic, oral surgeon, ophthamologist, ambulatory surgery center, or veterinarian, we have you covered.

We also will train your staff on how to set up and use Easy Aftercare. We are available 24/7 for support to help you with any questions you may have about using Easy Aftercare.

Absolutely. Every message can be adjusted. The content can be modified, and the timing of each message can be changed to fit the needs and desires of your practice. You can add as many messages as you like.

The reference pages that text messages link to can also be customized. Add any relevant written or video content you like, or even hire us to modify the post-procedure videos to use your own AI likeness!

Absolutely, anywhere along the aftercare journey, you can add messages to promote other products and services your practice offers.

Since the reference pages for each procedure can also be customized, you can add any links or videos on that page for your clients.

As part of the account setup, we help you configure a custom phone number for your practice to ensure compliance with all global carriers. We'll help you set up message and call forwarding, so that the messages are sent from a number that a patient can easily respond to or call back to your practice.

Studies have shown that quality aftercare instructions such as what EasyAftercare offers will have a significant impact:
- 30-50% reduction in post-surgical complications*
- 20-40% reduction in recovery timelines
- 25-50% lower readmission rates
- 30-60% increases in patient satisfaction and long-term success rates
- Reduced patient self-directed research to non-curated medical content
- 90+% Fewer after-hours calls**
- Reduced legal liability***

* from a study conducted by the World Health Organization, which also indicated a 40-50% reduction in mortality rates
** a recent study showed that over 90% of patients reported fewer calls to their provider after receiving text messages regarding their care
*** over 5,000 malpractice claims for outpatient procedures are made each year in the United States, with effective aftercare showing reductions in outpatient malpractice claims of up to 90% (several studies confirm this). 53% of medical malpractice lawsuits involve communication failure between the provider and the patient. The average physician spends 11% of their career embroiled in malpractice lawsuits; Easy Aftercare can help prevent them before they start.

We keep individual logs of every message that was sent in encrypted redundant databases. If you ever need to access those logs, you can do that directly through Easy Aftercare. If you ever need to extract that data, we have secure data export out of your Easy Aftercare account.

We designed the journey editor to be a simple drag-and-drop flowchart. Simply click any box to change the message content. Below is an example of a journey template. Note the upper left is automated consent management.

Developed with experienced medical professionals, our curated built-in templates include easy-to-follow instructions. Editing them is a simple process, but your starting point is engaging and effective.

Absolutely. Each patient journey template includes a link to a detailed overview of the recovery process. This overview can be customized by your practice and can be updated to reflect specific information you want your patients to know.

We can also customize the video that accompanies the online guide. Reach out to our sales team to ask about how we can make a special version of our aftercare video for your practice.

We designed the process to be as simple and straightforward as possible, requiring less than a minute. One click opens the "Create Patient" form, and one click activates the aftercare journey. Existing patients only require the click to choose the journey (a roughly 10 second process).


If the patient already has gone through a journey, the process is even faster. Just search for the patient by name or number, and choose the procedure.

With our Zapier integration, or if your practice connects to Easy Aftercare using our API, the process is fully automated. Triggered by completing the appointment, no action is required by any of your staff.

Return on Investment (ROI) is hard to calculate when a product such as Easy Aftercare's can save lives and avoid pain and suffering.

We calculate your costs at 6 years (the minimum storage time for HIPAA compliance) at 10 cents/patient/month, or about $7.20.

Considering the potential to avoid expensive complications, labor costs to field calls related to education, and the revenue you will earn from cross-selling products and services, your ROI is astronomical.

Consider also that malpractice lawsuits can cost well over $100,000 and years of your life. Time lost and stress you don't want. Easy Aftercare is a line of defense that avoids these lawsuits before they start.

Let's take a conservative estimate based on a typical small medical spa with 2 providers, where top-line revenue is $600 per hour and net margins run about 15%. If the average provider treats 10 patients per day and puts 3 of them on journeys, that's 6 per day, or 120 per month. After a year, assuming 15% re-booking, that's about 1,200 patients per year. Over a 5 year span at 10 cents/patient/month, you would pay Easy Aftercare $18k while saving 45 minutes per provider per day (equates to $900/day top line, $135/day net for 1,200 days) generating $1M top line and $162k net, which represents 55x ROI top-line and 9x net.

Consider a small surgical practice with 1 provider, where top-line revenue is $1000 per hour and net margins run about 30%. If the average provider sees 250 patients per year, you would pay Easy Aftercare $12k while saving 45 minutes per provider per day (equates to $750/day top line, $225/day net for 1,200 days) generating $900k top line and $270k net, which represents 75x ROI top-line and 22x net.

With Easy Aftercare, we empower medical professionals to send out automated text messages regarding particular recovery procedures. We ensure delivery of messages, but we cannot track individual access to those instructions (i.e., reading the messages). Messages encourage patients to contact their provider(s) in case of questions or concerns.

Messages are sent from a managed phone number, allowing Easy Aftercare to help the practice track when message replies or callbacks are forwarded back to the provider.

Each message is tracked, so you can manage each patient's contact record individually. You can also see at a glance how many patients are proceeding through each automated journey and drill down to find those patients in realtime. Filter and search for contacts by any additional data you load into Easy Aftercare about each patient.

Aftercare starts before the procedure by educating the patient on what they need to know to prepare. A more prepared patient is more compliant and has lower anxiety.

- 40–60% of surgical patients report significant pre-operative anxiety (higher in cosmetic and major surgeries like abdominoplasty, orthopedics, etc)
- Patients with preexisting anxiety or depression have up to 2x the risk of poor pain control, delayed wound healing, and longer recovery times
- 20–30% of patients report clinically significant anxiety/depression before surgery, and those with prior psychiatric history can reach 70–100% depending on procedure type
- 10–20% of cancellations are driven by anxiety, not for medical reasons, with higher rates for elective or cosmetic procedures
- 2-5% of cancellations are the result of the patient not following pre-op instructions
- Evidence shows structured pre-op education reduces anxiety scores by 30–40%, improves patient satisfaction, and reduces same-day cancellations

Easy Aftercare makes educating your patients ahead of the procedure easy. Incorporating comorbidities into the instructions means special cases are covered, too.

Absolutely. Lack of communication between the provider and patient is among the top 5 most common causes for medical malpractice lawsuits. According to a 2022 study, 53% of malpractice claims involve communication failures between the provider and patient.

Automated patient aftercare can significantly reduce legal liability for a medical practice by ensuring consistent, timely, and documented communication with patients regarding post-treatment instructions, potential complications, and follow-up care. By automating reminders, educational materials, and symptom check-ins, practices can demonstrate that they have provided adequate aftercare, reducing the risk of claims related to negligence or lack of informed consent.

Additionally, automated systems create a reliable record of patient engagement, which can serve as evidence of compliance with medical standards and due diligence in the event of a lawsuit. Timely, relevant messages proactively address potential complications and reinforce proper recovery protocols. Easy Aftercare helps mitigate risks associated with patient non-compliance, miscommunication, and gaps in follow-up care.

Defending against a malpractice claim can drag on for years, and it often consumes a surprising chunk of a clinician’s career. On average, physicians spend 50.7 months, or roughly 11% of a 40-year career, dealing with unresolved or ongoing malpractice claims—even when the case never results in payment to the plaintiff. During that time, providers must endure depositions, document production, expert witness review, and legal strategy sessions, all while juggling clinical duties and patient care. The opportunity cost is real: lost billable hours, emotional burden, and disruptions to workflow that ripple through a practice’s operations.

The financial stakes are just as steep. In 2024, the average defense cost for a medical malpractice claim in the U.S. rose to about $96,127 per claim defended. Meanwhile, indemnity payments (the amounts paid to plaintiffs when liability is found or settled) averaged nearly $952,982 in that same year. Even in cases that don’t go to trial, the cost of expert witnesses is formidable, costing well over $500/hour for testimony. And while some claims drop or are dismissed, the average expense to defend a dropped claim still exceeds $27,000. Taken together, these costs - direct, indirect, and reputational - make malpractice one of the most significant financial risks any provider or practice faces.